The
purpose of this phase is to identify the real issues,
consistencies and variants inherent within and without
an organization.
Analytics
that utilizes discovery tools that are both "traditional" such
as, on-site visits, interviews, research to "the unexpected" such
as, "a day in the life"; "man on the street" observations
and interviews and more.
Click
here to download this Phase as an Adobe Acrobat
document.
OUTCOMES:The “Visionary
Goal” communicated as the “Mission Statement.”